Building on Lazada & Shopee
Build and optimize a brand presence on Lazada and Shopee. Learn store setup, product listing, pricing and promotion, platform advertising, campaign participation, order operations, customer service, and seller-center analytics.
Duration
6–12 hours
Level
Beginner
Course Type
Standard Course
WORKSHOP FORMAT
Onsite / Online / Hybrid
Main Business Outcome
Improve marketplace store readiness, product visibility, promotional execution, and performance management.
Target Audience
Marketplace sellers, SMEs, brand teams, e-commerce managers, operations teams, and digital marketers
Learning Outcomes
- Set up a credible marketplace store and product catalog.
- Improve product titles, content, pricing, and promotion strategy.
- Plan platform campaigns and advertising activities.
- Use seller analytics to improve traffic, conversion, and repeat purchase.
Skills Learned
Key Topics
- Marketplace setup
- product listing optimization
- pricing
- promotion planning
- marketplace ads
- seller analytics
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