Generative AI 101
Understand how generative AI works and how to use it effectively and responsibly for business tasks. Explore leading tools, prompt fundamentals, common use cases, limitations, output verification, privacy, and practical adoption guidelines.
Duration
6 hours
Level
Beginner
Course Type
Standard Course
WORKSHOP FORMAT
Onsite / Online / Hybrid

Main Business Outcome
Give employees a safe and practical foundation for using generative AI in common business tasks.
Target Audience
General business users, managers, entrepreneurs, educators, and teams beginning their AI journey
Learning Outcomes
- Explain core generative AI concepts in practical business terms.
- Write structured prompts for useful and reliable outputs.
- Apply AI to writing, research, ideation, and analysis tasks.
- Review outputs for accuracy, privacy, bias, and appropriate use.
Skills Learned
Key Topics
- Generative AI literacy
- prompting
- task delegation
- output verification
- responsible AI
- workflow identification
Related Courses

GenAI for Customer Analytics
Use generative AI to accelerate customer insight work from qualitative and structured data. Participants analyze reviews, survey responses, interview notes, and customer profiles to identify themes, build personas, and develop actionable recommendations.

GenAI for Everyday Work
Apply generative AI to common workplace tasks such as drafting, summarizing, planning, research, document review, and problem-solving. Participants build reusable prompts and a personal workflow for recurring work.

Analytics & AI for Marketing
Combine marketing analytics with generative AI to move faster from performance data to insight and action. Learn to interpret campaign results, diagnose funnel performance, generate hypotheses, and create optimization recommendations.