Customer Experience & LoyaltyCustomer ExperienceStandard Course

Customer Experience 101

Build a shared foundation in customer experience and understand how every interaction shapes customer perception, loyalty, and business results. Participants explore customer needs, moments of truth, experience principles, and core CX metrics.

Duration

6–12 hours

Level

Beginner

Course Type

Standard Course

WORKSHOP FORMAT

Onsite / Online / Hybrid

Customer Experience 101

Main Business Outcome

Build a shared customer-centric mindset and identify priority opportunities to improve service and experience.

Target Audience

Customer service, marketing, operations, sales, retail, and managers responsible for customer outcomes

Learning Outcomes

  • Explain the relationship between experience, satisfaction, and loyalty.
  • Identify customer needs, expectations, and moments of truth.
  • Recognize pain points across key touchpoints.
  • Define practical CX improvements and success metrics.

Skills Learned

CX fundamentalscustomer empathytouchpoint analysismoments of truthservice improvementCX measurement

Key Topics

  • CX fundamentals
  • customer empathy
  • touchpoint analysis
  • moments of truth
  • service improvement
  • CX measurement