Course Catalogue
Explore Empathise's full portfolio of practical AI, marketing, data, and soft-skills courses — built for businesses that want capability, not just theory.
Showing 7 of 7 courses
Introduction to Data Analytics
Build a practical foundation in data analytics and learn how to turn business questions into structured analysis. The course covers the analytics lifecycle, common data types, essential metrics, and basic techniques for exploring and interpreting data.
Data-Driven Marketing Strategy
Learn how to integrate customer, campaign, and commercial data into marketing planning and decision-making. Participants develop a measurable strategy that connects customer segments, objectives, channels, content, and performance indicators.
Customer Data Analytics
Turn customer and transaction data into actionable insight. Explore practical methods such as customer profiling, RFM analysis, cohort analysis, retention measurement, and customer lifetime value to support targeting and relationship growth.
Data Storytelling
Transform data and analysis into clear, persuasive stories that support decisions. Participants learn to identify the core message, choose effective visuals, structure a narrative, and connect evidence to business action.
Data Visualization (Tableau / Power BI / Looker)
Develop interactive reports and dashboards using Tableau, Power BI, or Looker. The course can be customized to one selected platform and covers data connection, transformation, calculations, visual design, filtering, and dashboard publishing.
Dashboard Design & Utilization
Design dashboards that help people make decisions rather than simply display data. Learn to define dashboard users, organize KPI hierarchies, apply visual design principles, create actionable views, and establish a practical review rhythm.
Data-Driven Transformation
Create a practical roadmap for embedding data into strategy, operations, and decision-making. Participants assess current maturity, prioritize high-impact use cases, define governance and capability requirements, and plan adoption across teams.
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