Course Catalogue

Explore Empathise's full portfolio of practical AI, marketing, data, and soft-skills courses — built for businesses that want capability, not just theory.

Showing 15 of 15 courses

15 courses
Customer Data Analytics
Intermediate
Data & Analytics

Customer Data Analytics

Turn customer and transaction data into actionable insight. Explore practical methods such as customer profiling, RFM analysis, cohort analysis, retention measurement, and customer lifetime value to support targeting and relationship growth.

MarketingSales & Business Development
6–12 hoursIntermediate
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Generative AI 101
Beginner
AI & Transformation

Generative AI 101

Understand how generative AI works and how to use it effectively and responsibly for business tasks. Explore leading tools, prompt fundamentals, common use cases, limitations, output verification, privacy, and practical adoption guidelines.

Recommended for All Teams
6 hoursBeginner
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GenAI for Customer Analytics
Intermediate
AI & Transformation

GenAI for Customer Analytics

Use generative AI to accelerate customer insight work from qualitative and structured data. Participants analyze reviews, survey responses, interview notes, and customer profiles to identify themes, build personas, and develop actionable recommendations.

MarketingSales & Business Development
6–12 hoursIntermediate
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GenAI for Everyday Work
Beginner
AI & Transformation

GenAI for Everyday Work

Apply generative AI to common workplace tasks such as drafting, summarizing, planning, research, document review, and problem-solving. Participants build reusable prompts and a personal workflow for recurring work.

Recommended for All Teams
6 hoursBeginner
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AI for Business Productivity
Beginner
AI & Transformation

AI for Business Productivity

Build practical confidence in using generative AI for everyday business work. Participants learn how to delegate tasks to AI, improve output quality, and apply AI safely to writing, research, documentation, planning, and communication.

Sales & Business Development
6–12 hoursBeginner
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AI
Intermediate
AI & Transformation

AI-Powered Data Analysis with Excel & Google Sheets

Use AI to support data cleaning, formula creation, exploratory analysis, interpretation, and insight communication in familiar spreadsheet environments. The course is designed for business users without advanced programming skills.

HR & L&DMarketing
6–12 hoursIntermediate
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Strategic Brand Positioning & Differentiation
Intermediate
Marketing

Strategic Brand Positioning & Differentiation

Develop a compelling and defensible market position by connecting customer needs, competitive context, brand strengths, and value propositions. Participants turn strategic analysis into clear brand messaging.

MarketingSales & Business Development
6–12 hoursIntermediate
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Community-Led Growth & Brand Engagement
Intermediate
Marketing

Community-Led Growth & Brand Engagement

Design a community that offers meaningful member value and supports engagement, advocacy, learning, loyalty, and business growth across online and offline touchpoints.

MarketingSales & Business Development
6–12 hoursIntermediate
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Creator, Influencer & User-Generated Content Marketing
All Levels
Marketing

Creator, Influencer & User-Generated Content Marketing

Create credible creator and user-generated-content programs using clear objectives, creator selection standards, campaign briefs, content governance, usage rights, and performance metrics.

MarketingSales & Business Development
6–12 hoursAll Levels
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Marketing ROI, Attribution & Budget Optimization
Advanced
Marketing

Marketing ROI, Attribution & Budget Optimization

Connect marketing activities to business outcomes using a practical measurement framework. Participants learn how to select meaningful KPIs, interpret attribution carefully, compare investments, and communicate results to management.

MarketingSales & Business Development
6–12 hoursAdvanced
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Business Communication & Executive Presence
All Levels
Soft Skills

Business Communication & Executive Presence

Communicate ideas, recommendations, and difficult messages with greater clarity, confidence, credibility, and audience awareness across meetings, presentations, and written business communication.

Recommended for All Teams
6–12 hoursAll Levels
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Critical Thinking & Structured Problem-Solving
All Levels
Soft Skills

Critical Thinking & Structured Problem-Solving

Develop a disciplined approach to defining problems, separating evidence from assumptions, identifying root causes, comparing alternatives, and presenting defensible recommendations.

Recommended for All Teams
6 hoursAll Levels
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Creative Thinking & Practical Innovation
All Levels
Soft Skills

Creative Thinking & Practical Innovation

Build practical creative confidence using structured techniques for reframing challenges, generating alternatives, combining ideas, prioritizing concepts, and designing rapid experiments.

Recommended for All Teams
6 hoursAll Levels
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Adaptability, Resilience & Working Through Uncertainty
All Levels
Soft Skills

Adaptability, Resilience & Working Through Uncertainty

Strengthen the ability to remain effective during uncertainty, shifting priorities, technological change, and organizational transformation by building learning agility, emotional regulation, and practical resilience habits.

Recommended for All Teams
6 hoursAll Levels
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Strategic Negotiation & Win-Win Problem-Solving
Intermediate
Soft Skills

Strategic Negotiation & Win-Win Problem-Solving

Prepare and conduct negotiations with clearer objectives, stronger alternatives, better questioning, disciplined concessions, and a focus on creating sustainable value for all parties.

Sales & Business DevelopmentOperations & Supply Chain
6–12 hoursIntermediate
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